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Don't let customer churn stunt your growth. Discover the biggest mistakes B2B recurring revenue companies make that lead to churn. (Some of them may surprise you!)

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WORKSHOPS

Workshops are team-based and collaborative. Some workshops focus on learning new skills. Others are collaborative approaches to co-creating new directions for your company. Workshops are generally led by CEO Ali Cudby.

CONSULTING & PLAYBOOKS

Drive Growth with Alignmint's Proven MINT Method

At Alignmint, our proven MINT Method has been successfully implemented by companies worldwide to slash customer churn and drive explosive growth.

Playbooks are the tools we use to embed these retention strategies in your company, ensuring long-term success.

FRACTIONAL LEADERSHIP

Sometimes your team needs customer experience expertise to get deeply engaged with your company for a limited amount of time or on a part-time basis. When you’re in a high-growth moment, fractional customer leadership can be a right-sized approach to ensuring your customer-facing processes are embedded into your company for the long-term.

WORKSHOPS

Workshops are team-based and collaborative. Some workshops focus on learning new skills. Others are collaborative approaches to co-creating new directions for your company. Workshops are generally led by CEO Ali Cudby.

Learn More

Bullseye Workshop

A Bullseye articulates your company’s mission on behalf of your customers. A Bullseye is a statement or mantra that every department can use as a consistent “north star” for engagement in delivering your products and services. In your Bullseye Workshop leaders will craft a unique statement for your company. It is a proprietary process to Alignmint Growth Strategies and a key part of Ali Cudby’s bestselling book, Keep Your Customers.

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Active Listening Skills Workshop

Great customer experiences are built on listening skills. These skills are learned. Topics include leading conversations that make customers feel seen, heard and valued, to learning the art of gracefully saying “no.”

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Keep Your Customers Workshop

Use Ali Cudby’s #1 Bestselling Book, Keep Your Customers, as a guide to explore the importance of loyalty in your business. Dissecting the three tiers of loyalty (and why listening to some loyal customers can be detrimental to your company). Discover the secrets that unlock long-term, lucrative loyal customers.

Designed as a one-time workshop with key themes or a book club that uses the book to embed core concepts for internal teams.

MINT METHOD

Alignmint’s consulting services follow our proven MINT Method for retention and growth

M - Make Your Bullseye

A Bullseye articulates your company’s mission on behalf of your customers. A Bullseye is a statement or mantra that every department can use as a consistent “north star” for engagement in delivering your products and services. In your Bullseye Workshop leaders will craft a unique statement for your company. It is a proprietary process to Alignmint Growth Strategies and a key part of Ali Cudby’s bestselling book, Keep Your Customers.

I - Identify Your Ideal Customers

Companies need a clear understanding of their customers in order to deliver a best practice, growth-driven customer experience. When you begin by telling the story of your key customer groups, you develop a foundation for aligned customer engagement and interaction throughout your organization.

N - Navigate the Customer Journey

The customer journey identifies the key moments in a customer’s experience with your company. For each of those points, you need an aligned customer experience that’s a cross-functional approach to cultivating high value, long-term customers. The customer journey aligns the customer’s experience with a clear plan for internal action so your team knows who does what – and when.

T - Transform Outcomes With Playbooks

Once you have your customer journey in place, Playbooks deliver the step-by-step processes so that your team members have the tools they need to deliver your ideal customer experience. From the goal for each key moment to the emails they need to send, Playbooks give your team the tools for consistent excellence that drive retention and growth.

The MINT Method is the foundation for customer experience Playbooks  

Consulting & Playbooks

Our Consulting uses the MINT Method to develop and embed Playbooks that provide your team with a clear path to success, including:

CLEAR ACTION STEPS​

Precise instructions on what to do, when, and how.​

CHECKLISTS​

Ensure every task is completed accurately and efficiently.

RESOURCES​

Access to the knowledge and tools you need to excel.​

TRACKING & METRICS​

Monitor progress and measure the impact of your efforts.​

Fractional Leadership

Expertise to Propel Your Customer Retention Strategies

Our Fractional Leadership service offers a highly tailored experience where seasoned customer retention expert and Alignmint CEO, Ali Cudby, temporarily joins your leadership team on a part-time basis. Ali leads customer-facing initiatives, providing the expertise and strategic direction needed until your company is ready to hire a full-time leader for the role.

Here’s how Fractional Leadership can benefit your business:

  • Access unparalleled expertise: Leverage Ali’s deep knowledge and proven track record in customer retention.
  • Fill the leadership gap: Bridge the gap until you find the perfect full-time leader for your team.
  • Drive immediate results: Implement effective strategies and see tangible improvements in customer retention.
  • Scale your operations: Prepare your team and processes for long-term growth.

Fractional Leadership is ideal for:

  • Companies building their customer-facing processes: Get the expertise you need to design and embed retention-oriented customer experiences.  
  • Growth-stage companies: Scale your customer-facing initiatives without adding headcount.
  • Businesses seeking a fresh perspective: Gain valuable insights and guidance from an experienced leader.

Ready to take your customer-facing initiatives to the next level?

Book a call with Ali today to discuss your unique needs and explore how Fractional Leadership can help your business thrive.

#1 Bestselling Book on Customer Retention

Keep Your Customers

Keep Your Customers shares a fresh perspective on the old problem of customer relations. Ali Cudby shares with business leaders how to set up customer engagement for loyalty with a company culture to support it.

Improve customer experience.
Reduce customer churn.
Grow long-term value.
You’re in the right place.

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