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Customer Retention Articles
ARE CUSTOMERS AT THE CENTER OF YOUR BUSINESS UNIVERSE?
At one point in history, people believed that Earth was at the center of the universe—that the sun, moon and

Customer Retention Articles
ARE YOU READY TO LAND CUSTOMERS FOR LIFE?
“Buy me some peanuts and Cracker Jacks, I don’t care if I ever get back…” Whether you’re a baseball-loving American

Customer Retention Articles
WILL YOU LOSE A LOYAL CUSTOMER? DON’T MAKE THIS MISTAKE
Recently, my husband was a customer, shopping at Hugo Boss, his favorite upscale men’s store. Joe was really excited about buying

Customer Retention Articles
MY AHA MOMENT
Being sensitive isn’t a bad thing – it can help you build a heart-centered business where customers feel valued – but balance it with good business sense.

Customer Retention Articles
SPIRIT AIR SUCKS – WHICH IS GREAT FOR YOUR BUSINESS
Recently, a friend of mine posted a picture from a cramped Spirit Air flight, complaining about the tiny seat, the